20th July 2007
Have your cupcake & eat it
Peyton & Byrne is a treasure trove of cupcakes and other sweet & savoury delights nestled between Heals & Habitat on Tottenham Court Rd, London. Owned by Oliver Peyton, a Mayo born London based restaurateur, it opened in September 2006 along with Meals in Heals next door. This is not Peyton's first venture, far from it, he started with nightclubs which he proclaimed a means to an end, dallied with the import/export of Japanese beer & absolut vodka and then moved into restaurants with the opening of the critically acclaimed Atlantic Bar & Grill in Picadilly. Since then he has opened Mash, Isola, the Admirality restaurant at Somerset House, Inn the Park at St James Park, The Wallace Restaurant, Peyton & Byrne, Meals, The National Dining Rooms & finally The National Caf.
Peyton has always championed the use of quality ingredients and British cooking and this is obvious in his establishments. He is well known as one of the judges on the Great British Menu, a BBC show where top UK & Irish chefs compete to cook part of the banquet for the Queens 80th birthday in the first series and to the British Ambassador to France at the British Embassy in Paris for the second series.
At Peyton & Byrne, the intent is to reproduce old favourites the way our mothers used to make them, specifically Peytons mother whose maiden name was Byrne - hence, Peyton & Byrne. Her recipes are, in fact, the inspirations for the produce at the bakery.
Award winning chef Roger Pizey aims to put a modern twist on old classics and I think he does this quite well. These include savoury staples like tarts, pies, scotch eggs & fresh sandwiches (done well - lancashire cheese & picallili anyone?) and sweet treats like bakewell tart, victoria sponge, chocolate cake and amazing cupcakes, my personal favourite is the frou frou cupcake (raspberry & coconut), but there are 5 flavours in total to try and you should!
It's done so well, it's difficult to fault them. The design of the shop itself is lovely, fronted by a large window with gold lettering displaying their wares with the cakes on charming cake stands, it's all so pretty and inviting. The packaging is also fantastic, pretty pastel cake boxes with bold lettering. It shouldn't matter, but it does.
I've been a few times now, it's a must for the cupcakes alone, and it's been consistently good. It's on the pricey side, mind, at 10 for 5 cupcakes, but they're so good it's worth it.