Trusted Places: supporting local pubs
How do you feel about your local pub? Has it changed since you started using facebook and other social networking sites? Do you go less, or more, or are things just the same?
The Greene King recently commissioned a report by the Social Issues Research Centre which investigated the impact of online social networking on local pub life. The results showed that while online communities have their place, the pub is still an essential part of community life and it provides a vital social lifeline.
At Trusted Places we harness the power of our social network and use it to enable you to find your perfect local pub and to support those ones that you trust. To shout about those perfect places and encourage us all to go there, and also, inevitably, to warn us away from those imperfect ones. Rather than take from the local community, we add to it and support it.
What’s your local like? Is it somewhere you go to relax and chat and sample some thai food as you would at The Churchill Arms in Notting Hill, to soak up the atmosphere and sample the wide range of tipples offered at The Charles Lamb in Islington, or, somewhere you go for live music and good beer like at The Porterhouse in Covent Garden?
Is it important for you to be a regular somewhere? Which pubs are your trusted places?
August 15th, 2008 at 6:01 pm
Technology in general allows for information & action to flow super fast. For example, in a few clicks I can have access to the names and addresses of numerous pubs in my area. But to be fair, I used to be able to find pubs in my yellow pages relatively quickly too.
Until SOCIAL media came along in the form of comments, feedback & blogs, I had to either experience the local pub myself, or find a friend who had to get that all important ‘review’.
The speed, variety and quality of the ‘word of mouth’ information has really had an impact on my special occasion pub decision making
However, no blog or social tool will ever be able to materialise a pub for me across the road - ‘local’ is the key word for me!
August 18th, 2008 at 9:42 am
Thanks for your comment, Amy! Absolutely agreed. Both have their place and one can feed the other. Ultimately, there is no replacement for good local pubs and we need to support them.